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The holiday season is around the corner, which means we’re about to see festive content from all directions. With so many brands trying to get audiences’ attention, creating successful holiday videos requires a thoughtful, strategic approach. There’s no shortage of companies pushing holiday sales, Giving Tuesday donations, or encouraging ticket purchases, which is why it’s essential to make your holiday videos stand out.
In the dynamic world of video production, understanding the technical words and phrases is key to effectively communicating and collaborating with directors, crew, cinematographers, and editors.
Whether you're a budding producer or a seasoned marketer, I recommend knowing these terms to enhance your comprehension. When I first started out as a video producer, having a stronger understanding of these basic video production terms strengthened my understanding of the craft and my connection with the production team.
