Blog
The holiday season is around the corner, which means we’re about to see festive content from all directions. With so many brands trying to get audiences’ attention, creating successful holiday videos requires a thoughtful, strategic approach. There’s no shortage of companies pushing holiday sales, Giving Tuesday donations, or encouraging ticket purchases, which is why it’s essential to make your holiday videos stand out.
In the dynamic world of video production, understanding the technical words and phrases is key to effectively communicating and collaborating with directors, crew, cinematographers, and editors.
Whether you're a budding producer or a seasoned marketer, I recommend knowing these terms to enhance your comprehension. When I first started out as a video producer, having a stronger understanding of these basic video production terms strengthened my understanding of the craft and my connection with the production team.
In the dynamic world of digital marketing, video content has quickly become a powerful tool for engaging audiences. It’s a compelling way to make an impact and tell a personal story.
Interviewing people for marketing videos involves a unique set of challenges and opportunities that can lead to rewarding results. What can you do to make sure your interview captures the heart of the video’s storyline? Consider these tips for filming interviews from my video production experience to get started.
